Improving Product Sense
The long one. Four phases that walk the whole arc a product manager actually walks: tear a live product down, go talk to the people using it, generate and cut solutions, then write the PRD you would hand an engineer.
The brief, in one line
Take a product you use every day and prove you can see it the way its PM does.
01What it asks for
Teardown
Pick a product, map its core flows, and say plainly what it does well and where it leaks.
User research
Talk to real users. Come back with problems in their words, not your assumptions.
Solution design
Generate widely, then cut hard. Score what survives and defend the order.
The PRD
Turn the winning idea into a spec: screens, edge cases, metrics, risks.
02What the published ones share
Present in the strong ones
- A problem stated in a user's words, not a feature wish
- Evidence that someone was actually asked, not imagined
- More ideas generated than shipped, with the cut explained
- A trade-off named out loud and then chosen
- Success defined before the solution is designed
Missing from the weak ones
- The why now — why this problem, this quarter
- Any user who disagrees with the writer
- Numbers attached to the size of the problem
- A second option, seriously considered and rejected
- What happens when the feature does not work
The short versionA submission gets published here when a reader can follow the argument end to end and say where they would push back. Polish is not what gets you in.
03106 examples
Improving Product Sense · E-commerce · 2 phases
Analyzing Amazon's Core Flows, Differentiators, and User Segments
A teardown of how Amazon's search and product pages move a shopper from browsing to a confident buy
Improving Product Sense · Travel & Hospitality
Analyzing Google Maps Flows, Frictions, and Feature Strengths
A structured read of Google Maps: three user flows, what the product nails, and where friction still sits
Improving Product Sense · Travel & Hospitality · 4 phases
Improving the Ride Booking Experience on Careem
A step-by-step teardown of Careem's cab-rides flow, from download and sign-up through ride completion and rating
Improving Product Sense · Entertainment · 4 phases
Redesigning Discovery and Engagement on Netflix
A Netflix teardown read through three user types, marking what the experience gets right and where it stalls
Improving Product Sense · Travel & Hospitality · 4 phases
Making Flight Search Smarter and Less Stressful
A teardown of Google Flights across three search flows, plus how the product actually makes money
Improving Product Sense · HealthTech · 4 phases
Improving Health Record Access and Care Continuity on Apollo 24/7
A walk through three Apollo 24/7 flows, what works in them, and where patients get stuck
Improving Product Sense · HealthTech · 4 phases
Streamlining Medicine Orders and Lab Tests on Tata 1mg
A teardown of Tata 1mg's core flows, with the small UX failures that cost the most
Improving Product Sense · Travel & Hospitality · 4 phases
Fixing Trust and Transparency Issues in Yandex Go Rides
A teardown of the Yandex Go ride flow, from onboarding through pickup and payment, with the trust breaks marked
Improving Product Sense · FinTech · 2 phases
Improving Analytics and Onboarding Experience on Zerodha Kite
A teardown of where Zerodha Kite falls short for beginners and power users, ending in testable hypotheses
Improving Product Sense · Artificial Intelligence · 4 phases
Analyzing Claude AI's UX, Monetization, and User Segments
A regular user's teardown of Claude AI: navigation, feature design, user segments and how it makes money
Improving Product Sense · Entertainment · 4 phases
Improving Discovery and Creator Tools on Spotify
A walk through Spotify's home, search and now-playing flows, marking what works and what grates
Improving Product Sense · E-commerce · 4 phases
Redesigning the AutoZone App for DIY Auto Mechanics
A teardown of the AutoZone app: what three core features do for the user and for the business
Improving Product Sense · Entertainment · 4 phases
Fixing Onboarding Friction and Interface Clutter on Spotify
A listener's-eye teardown of Spotify: what works, what grates, and which frictions threaten revenue
Improving Product Sense · Travel & Hospitality · 3 phases
Improving Reliability and Trust in the Uber Ride Experience
A walk through three Uber flows, what holds up under pressure and what quietly breaks
Improving Product Sense · Entertainment · 2 phases
Analyzing Netflix Flows, Strategy, and User Segmentation
How Netflix moves people from browsing to watching, and where its own design gets in the way
Improving Product Sense · FinTech · 3 phases
User Research on Revolut's Subscription Value and Fee Friction
Interviews and a survey on why Revolut's most active free-plan users see no reason to pay
Improving Product Sense · Social Media · 3 phases
User Research on Drop-offs and Content Relevance in Inshorts
Two Inshorts interviews that confirm some drop-off hypotheses and cleanly kill others
Improving Product Sense · Social Media · 3 phases
Solving Notification Overload and Media Quality in WhatsApp
Two WhatsApp frustrations, muting and media compression, framed and then sized with research
Improving Product Sense · EdTech · 2 phases
Helping Duolingo Users Build Real Speaking Confidence
Research into why Duolingo learners keep their streaks alive but still cannot hold a conversation
Improving Product Sense · E-commerce · 2 phases
Fixing Size Mismatches and Discovery Gaps on Myntra
Research across Myntra shoppers that lands on size and fit as the problem worth fixing first
Improving Product Sense · Entertainment
Boosting Non-Movie Event Discovery on BookMyShow
Getting BookMyShow's movie audience to find concerts, workshops and live events on the same app
Improving Product Sense · Developer Tools
Closing the Design-to-Developer Handoff Gap in Figma
Where Figma's design-to-developer handoff breaks down, and which fix is worth building first
Improving Product Sense · E-commerce
Uncovering Why Flipkart Shoppers Abandon Carts and Trust
Interviews with Flipkart shoppers that trace drop-off back to mismatched images and shifting prices
Improving Product Sense · Other
User Research and Market Analysis Assignment Submission
A walkthrough of how one submission turned interviews and surveys into a single prioritised problem
Improving Product Sense · Other
Uncovering Real User Pain Points of iPhone 16 Pro Max in Ghana
Interviews and surveys with iPhone 16 Pro Max owners in Ghana, run to find frustrations rather than confirm them
Improving Product Sense · Productivity
Rebuilding Trust in Comet Browser's AI Permission Experience
Research on why users hesitate to switch on Comet Browser's AI features, and why permissions are the blocker
Improving Product Sense · Social Media
Why Instagram Creators Cannot Understand Their Content Performance
Interviews and surveys with Instagram creators about why they cannot tell a good post from a lucky one
Improving Product Sense · Entertainment
Voice-Controlled Mood Playlist Creation to Boost Spotify Engagement
Research into why Spotify listeners cannot quickly find mood-matched music, and a voice-led fix
Improving Product Sense · Entertainment
Understanding How Ad Experience Drives YouTube Session Duration
Research into why the same YouTube ad load feels fine on a TV and unbearable on a phone
Improving Product Sense · Entertainment
Understanding Why Spotify Fails as a Music Discovery Platform
Interviews and survey data on why people treat Spotify as a music player, not a discovery engine
Improving Product Sense · E-commerce
Solving Size Uncertainty to Improve Zalando Conversion Rates
Eight interviews in Germany, ending in a single conclusion that Zalando's size problem lives on the product detail page
Improving Product Sense · Productivity
Improving Multimedia Generation and Content Reuse on NotebookLM
Surveys and interviews on what keeps NotebookLM a one-shot tool instead of a place people return to
Improving Product Sense · HealthTech · 2 phases
Fixing Recommendation Gaps and Awareness Issues in Yuka
Five interviews into why Yuka's product recommendations stall at the shelf, plus a SWOT read on the app
Improving Product Sense · Travel & Hospitality
Reducing Decision Fatigue for Budget Travelers on EaseMyTrip
Three search changes that help budget travellers on EaseMyTrip stop re-running date combinations and actually book
Improving Product Sense · Entertainment
A Critique Mode Feature to Elevate Deep Film Analysis on Letterboxd
A Critique Mode for Letterboxd that gives long-form film writing space away from the joke reviews
Improving Product Sense · EdTech
Boosting Udemy Certificate Credibility to Fix the Completion Gap
Why career-switchers quit Udemy courses, and two ways to make the certificate worth finishing for
Improving Product Sense · E-commerce
AI-Powered Product Comparison to Reduce Purchase Drop-offs on Flipkart
Closing the gap between Flipkart's web comparison and its mobile app, with AI doing the summarising
Improving Product Sense · E-commerce
Pre-Order and Dine Streak Features to Boost Swiggy Engagement
Two Swiggy features: scheduling food for a set arrival time, and a streak counter that rewards repeat dining
Improving Product Sense · Productivity
Redesigning Gmail Threads as a Conversational Card Feed
A Gmail thread redesign that puts the newest reply on top and wraps each message in its own card
Improving Product Sense · Entertainment
Breaking YouTube's Echo Chamber for Idle Watchers
Three ways to break YouTube's repetitive feed loop, picked from nine ideas using a RICE matrix
Improving Product Sense · Social Media
Multiple Feed Options to Reduce Instagram Overwhelm
Four selectable Instagram feed modes so users can match what they see to why they opened the app
Improving Product Sense · Entertainment
Fixing Spotify Audiobook Engagement and Monthly Hour Limits
A diagnosis of why Spotify's audiobook listeners drop off, ranked into three problem hypotheses
Improving Product Sense · E-commerce
Cross-Brand Product Comparison Feature for Amazon Shoppers
A browser-aware compare feature for Amazon shoppers who juggle tabs when buying electronics, footwear, or appliances
Improving Product Sense · Travel & Hospitality
Reducing Ride Cancellations on Rapido with Smart Incentives
Cutting driver cancellations for daily Rapido commuters with cashback, reliability-weighted matching and fraud controls
Improving Product Sense · Travel & Hospitality
Reducing Post-Acceptance Driver Cancellations for Frequent Uber Riders
A PRD attacking post-acceptance driver cancellations for frequent Uber riders through reliability scoring and incentives
Improving Product Sense · Entertainment
Turning Netflix Viewers Into Content Advocates with SceneDrop
A Netflix feature that turns the moment after a finished episode into a clip friends will actually watch
Improving Product Sense · Social Media
Search, Save, and File Attachments to Fix Instagram DM Friction
Why heavy Instagram DM users drift to WhatsApp and LinkedIn, and the three features that would keep them
Improving Product Sense · Social Media
Reliability Score Feature to Improve Male User Engagement on Bumble
A reliability score for Bumble that rewards people who actually reply, aimed at male churn
Improving Product Sense · HealthTech
Helping Beginner Runners Stay Consistent with Strava Guidance
Why new runners fall off Strava, and the small guidance nudges that would keep them going
Improving Product Sense · HealthTech
Analyzing Cult.fit's Fitness Platform Strengths and User Gaps
A teardown of Cult.fit's hybrid fitness model and the gaps its users still run into
Improving Product Sense · FinTech
Guided Entry System to Activate New Investors on Smallcase
A guided onboarding flow that turns Smallcase's wall of options into a short, personal shortlist
Improving Product Sense · Travel & Hospitality
Protecting redBus Passengers from Last-Minute Operator Cancellations
Four accountability mechanisms designed to protect redBus passengers when an operator cancels last minute
Improving Product Sense · Travel & Hospitality · 2 phases
Reducing Damage and Confusion in Porter Moving Experience
Eight ideas for Porter's damaged-goods problem, scored on ICE and cut down to three
Improving Product Sense · Other
Third Party Mode for Real-Time Car Monitoring in Adrenox
A handover mode for connected cars, built for the moment the keys go to someone else
Improving Product Sense · FinTech
Activating RSU Investors to Trade Within INDmoney
How INDmoney could turn RSU holders who only watch their portfolio into people who actually transact
Improving Product Sense · Artificial Intelligence
Improving Source Trust and Onboarding for Google AI Mode Users
Why people try Google AI Mode and go back to blue links, framed as ranked hypotheses
Improving Product Sense · E-commerce
Building Delivery Trust with ETA Transparency During Peak Hours
Three Swiggy features that make peak-hour delivery estimates honest instead of optimistic
Improving Product Sense · E-commerce
Restoring Review Trust on Amazon with AI-Powered Quality Signals
Making Amazon reviews usable again for shoppers in categories where a bad buy really stings
Improving Product Sense · E-commerce
Increasing Group Order Feature Awareness and Adoption on DoorDash
Why almost nobody uses DoorDash's Group Order feature, and where to put it so they do
Improving Product Sense · Productivity
Fixing Post-Meeting Chat Loss in Google Meet for Professionals
Four ranked ideas for keeping Google Meet chat alive after a call ends, instead of losing threads and action items with it
Improving Product Sense · EdTech
Building Credibility Signals for Educational Content on YouTube
How a learner on YouTube could tell a trustworthy educational video from a well-optimised one
Improving Product Sense · FinTech
Improving Discovery and Navigation for Amazon Pay UPI Users
Why Amazon Pay UPI users drift to Google Pay and PhonePe, traced to navigation rather than features
Improving Product Sense · E-commerce
Eliminating Checkout Price Shock on Swiggy with Real-Time Fee Visibility
A Swiggy write-up on why the real order total only appears at checkout, and how to surface it sooner
Improving Product Sense · Travel & Hospitality
Improving Route Reliability for Indian Road Conditions in Google Maps
A Google Maps fix for routing cars into lanes they cannot use, built on a road suitability score
Improving Product Sense · Other
Reducing MyGate Notification Fatigue to Recover Meaningful Engagement
Why MyGate residents mute the app and use it only for visitor approvals, with survey numbers behind it
Improving Product Sense · E-commerce
Item-Level Reviews and Ratings to Improve Zomato Menu Conversions
How item-level dish reviews could take the guesswork out of ordering from an unfamiliar restaurant on Zomato
Improving Product Sense · Entertainment
Reducing Decision Paralysis on the Netflix Mobile Home Screen
Two changes to the Netflix mobile home screen, aimed at people who open the app with nothing in mind
Improving Product Sense · Entertainment
Personalized Workout Playlists That Adapt to Your Gym Session
Prioritising eight ways to make YouTube Music aware that the listener is in the middle of a workout
Improving Product Sense · Travel & Hospitality
Commuter Pass with Price Caps and Priority Matching for Daily Riders
A commuter subscription for Rapido riders who need the same trip, at a knowable price, every morning
Improving Product Sense · E-commerce
Rebuilding Trust for Instamart Users Through Fairer Refund Policies
Why Instamart's routine shoppers quietly slow down after a bad refund, and what would fix the feeling
Improving Product Sense · EdTech
AI Learning Journeys Tailored to Real Salesforce Job Requirements
A Trailhead rework that turns a stated job-to-be-done into a short, custom badge path
Improving Product Sense · E-commerce
Identity Verification to Build Trust for OLX Buyers and Sellers
A trust fix for OLX: verify identity at onboarding, and flag sellers who behave like businesses
Improving Product Sense · E-commerce
Progressive Fulfillment Signals Reduce BigBasket Cart Abandonment at Checkout
A BigBasket redesign that tells shoppers how likely each item is to arrive, long before checkout
Improving Product Sense · Entertainment
Restoring Listening Control for Loyal Free Spotify Users
A Spotify proposal that hands long-term free users some listening control back as a loyalty perk
Improving Product Sense · FinTech
Getting More PhonePe Users to Set Up Bill AutoPay
Two changes to get more PhonePe users onto bill AutoPay: better timing, and visibility before the debit
Improving Product Sense · EdTech
An Agentic Learning Management System Built Into YouTube
A Study Time mode that turns YouTube's existing educational videos into a structured, quizzed curriculum
Improving Product Sense · Entertainment
Adding a Dedicated Events Tab to Help Fans Discover Live Shows
A native Events tab for Spotify, so fans can find and book nearby shows without leaving the app
Improving Product Sense · Productivity
Removing the DNS Authentication Barrier Blocking Mailchimp Trial Users
How a DNS authentication screen blocks non-technical Mailchimp trial users, and what to do about it
Improving Product Sense · Social Media
Intent Matching and Profile Verification to Improve Shaadi Connections
Turning Shaadi.com matches into real conversations through declared intent and verified identity
Improving Product Sense · Entertainment
Reducing Ad Frustration on Prime Video to Improve Retention
Cutting ad frustration on Prime Video by fixing timing, frequency and repetition rather than ad volume alone
Improving Product Sense · Entertainment
Adding Transparency and Control to Spotify Discovery Playlists
A Discovery Trust Layer that explains why a song was recommended and lets listeners tune discovery
Improving Product Sense · Productivity
Adding a Dark Mode Toggle for Comfortable Nighttime App Use
A small, fully scoped dark mode spec: the toggle, the persistence, the known edge case, and the metrics
Improving Product Sense · Travel & Hospitality
Reducing Post-Assignment Cancellations in DriveU Scheduled Rides
Why occasional DriveU users cancel scheduled rides moments after a driver is assigned, and how to stop it
Improving Product Sense · Travel & Hospitality
AI Agent for Cross-Platform Flight Price Comparison on MakeMyTrip
An in-flow AI agent that compares the final payable flight fare across ten booking platforms
Improving Product Sense · FinTech
Simplifying PhonePe Investments to Reduce New Investor Drop-Off
Why first-time investors stall inside PhonePe, and which four fixes earn a place on the roadmap
Improving Product Sense · HealthTech
Weekly Workout Planning and Guided Routines to Reduce Cult.fit Churn
How a fitness app can stop treating workouts as a marketplace and start treating them as a plan
Improving Product Sense · Travel & Hospitality
Fixing EV Charger Trust and Bay Navigation for Confident Charging
Two failures that stack up at a public EV charger, and an MVP built to remove both
Improving Product Sense · Social Media
A Reply Later Tab So WhatsApp Users Never Miss a Conversation
A Reply Later tab for messages read while busy and then forgotten entirely
Improving Product Sense · E-commerce
Smart Search Refinement to Fix Irrelevant Results on Meesho
Why a query like 'black formal shoes under 600' fails on Meesho, and three fixes ranked by RICE
Improving Product Sense · Travel & Hospitality
Fixing Uber Share Ride Matching and Drop-Off Predictability
What actually makes riders avoid Uber Share, drawn from interviews, driver conversations and a survey
Improving Product Sense · E-commerce
Real-Time Stock Tags and Smart Alerts to Prevent Cart Abandonment
Stock signals that reach the shopper before checkout does, written up with their failure modes
Improving Product Sense · Productivity
Smarter Quick Replies to Help Solo Entrepreneurs Save Time
Why solo entrepreneurs on WhatsApp Business retype the same answers all day, and three fixes ranked by RICE
Improving Product Sense · FinTech
AI Stock Summaries and Smart Filters to Build Investor Confidence on Zerodha Kite
How to cut decision hesitation for long-term investors on Kite without stepping into advisory territory
Improving Product Sense · Travel & Hospitality
Flexible Scheduling Mode to Reduce Ride Cancellations and Churn
Fixed departure times were driving cancellations on scheduled rides, so this write-up loosens them into windows
Improving Product Sense · HR Technology
Streamlining the LinkedIn Job Application Workflow with AI Tools
Job seekers lose one to three hours a day to manual applications, and three LinkedIn features to win it back
Improving Product Sense · FinTech
A Confidence-First ETF Setup Experience for New Scalable Capital Investors
Research traced every friction point to one step, picking ETFs, so three layered fixes build conviction before the money is committed
Improving Product Sense · E-commerce
Building a Verified Badge System to Restore Trust in Premium Purchases
A verified badge and QR authenticity check for Myntra items above five thousand rupees, built for both sides of the fraud problem
Improving Product Sense · FinTech
Building Trust in Google Pay UPI Bank Linking for First-Time Users
How first-time Google Pay users lose trust during UPI bank linking, and three fixes that earn it back
Improving Product Sense · E-commerce
Real-Time Out-of-Stock Alerts to Reduce Order Failures on Blinkit
Why Blinkit shoppers only learn an item is missing at the door, and how to catch it sooner
Improving Product Sense · Entertainment
Using AI Mood Detection to Speed Up Netflix Content Discovery
Why picking a Netflix title takes more than five minutes, and the mood filter proposed to shorten it
Improving Product Sense · Travel & Hospitality
Building a Trust and Safety Layer for New BlaBlaCar Drivers
Scattered trust signals keep BlaBlaCar riders from booking new drivers, and a three-part layer to fix it
Improving Product Sense · Artificial Intelligence
Activating Advanced ChatGPT Features Through Contextual Micro-Tours
Getting ChatGPT users to actually try Study Mode, Custom GPTs and Agents through short in-context demos
Improving Product Sense · HR Technology
Fixing Job Relevance on Naukri.com
Interviews and a survey on Naukri showing how irrelevant matches wear down trust on both sides of the marketplace
Improving Product Sense · Artificial Intelligence
Converting Free ChatGPT Users to Paid Through Personalised Features
Why heavy ChatGPT free users stay free, and which features would make the paid tier worth buying
Improving Product Sense · Social Media
Fixing Instagram's Content Discovery Problem
Five interviews and sixteen survey responses on how Instagram users actually handle bad recommendations
Improving Product Sense · Entertainment
Solving Music Discovery for New Spotify Users
Twelve ideas for Spotify's new-user discovery problem, scored with RICE and narrowed to three