HelloPM alum
Pradnya Mehendale
Pradnya Mehendale has one example published here, on BigBasket.
1
Example
1
Phase write-up
1
Product
1
Assignment
01Published work
Improving Product Sense · E-commerce
Progressive Fulfillment Signals Reduce BigBasket Cart Abandonment at Checkout
A BigBasket redesign that tells shoppers how likely each item is to arrive, long before checkout
Read a few side by side
The fastest way to build product sense from this library is to compare two people who took the same product somewhere different.